Composite — CXO Client
67.0/ 100
Rank 3 of 5 · v6mo +2.86/mo
MAY 2026
Trend Signal Dashboard — CXOntology
Sample Trend Signal Dashboard
The signal layer.
Eighteen months deep.
Drill into how every signal, sub-dimension, and dimension has moved over the last eighteen months. Anomaly detection, comparison primitives, and trajectory drill-down across 68 signals × 4 brands × 18 months. Use this to find the signal beneath the strategic narrative.
Nov 2024 — Apr 2026
Period
B2B SaaS
Industry profile
Apr 15, 2026
Last collection
18-month Δ
+11.6
vs Nov 2024 · trough Aug 2025
Gap from peer median
-0.1
narrowing 0.16 pts/mo
Anomalies — current month
13
sub-dimensions deviating ≥1.8σ
i
How to read this view. Click any row in the table to focus the comparison chart on that entity. Switch granularity to drill from dimensions → sub-dimensions → signals. Anomalies above auto-surface from the most recent month's deviation from trend. Use the brand toggles in the legend to isolate trajectories.
Anomaly callouts — current month
Sub-dimensions deviating ≥1.8σ from their 17-month trend. Top 6 by absolute deviation.
Competitor 3 · Operational Footprint
Current 73.5 · expected 63.2 (trend continuation)
Competitor 3 · Engineering Discipline
Current 80.5 · expected 70.3 (trend continuation)
Competitor 3 · Data & Measurement Sophistication
Current 78.0 · expected 68.3 (trend continuation)
Competitor 3 · Platform Modernity
Current 79.0 · expected 69.4 (trend continuation)
CXO Client · Platform Modernity
Current 72.0 · expected 62.9 (trend continuation)
CXO Client · Service & Support Posture
Current 70.0 · expected 61.0 (trend continuation)
Composite
trajectory · last 18 months · 4 brands
View by
Filter by
| Sparkline (18mo) | ||||||
|---|---|---|---|---|---|---|
Service & Support Posture Engagement & Retention · 1 signals | 70.0 | +12.0 | +25.0 | +4.17 | +2.0 | |
Platform Modernity Innovation & Future-Readiness · 3 signals | 72.0 | +13.7 | +24.7 | +4.11 | -2.0 | |
Data & Measurement Sophistication Innovation & Future-Readiness · 1 signals | 67.0 | +9.0 | +23.0 | +3.83 | -11.0 | |
Engineering Discipline Innovation & Future-Readiness · 2 signals | 71.5 | +12.0 | +23.0 | +3.83 | -6.0 | |
Lifecycle & Loyalty Mechanics Engagement & Retention · 1 signals | 64.0 | +9.0 | +23.0 | +3.83 | 0.0 | |
AI / Agentic Surface Maturity Innovation & Future-Readiness · 6 signals | 67.7 | +11.0 | +20.8 | +3.47 | -11.2 | |
Operational Footprint Innovation & Future-Readiness · 2 signals | 65.0 | +8.0 | +18.5 | +3.08 | -8.5 | |
Trust & Credibility Conversion · 4 signals | 66.8 | +6.5 | +15.8 | +2.63 | -2.5 | |
Funnel Friction Conversion · 2 signals | 63.0 | +1.5 | +15.0 | +2.50 | -11.5 | |
Organic Search Authority Acquisition · 3 signals | 68.3 | +6.0 | +15.0 | +2.50 | -1.3 | |
Personalization & Relevance Engagement & Retention · 2 signals | 61.5 | +11.0 | +15.0 | +2.50 | -9.5 | |
Page Performance & Speed Conversion · 10 signals | 69.5 | +5.1 | +14.5 | +2.42 | -3.6 | |
Brand-Driven Demand Acquisition · 5 signals | 62.6 | +7.0 | +13.8 | +2.30 | +0.4 | |
Search Demand Capture Acquisition · 6 signals | 71.7 | +8.7 | +13.7 | +2.28 | +2.2 | |
Inclusive Conversion Conversion · 2 signals | 72.0 | +11.0 | +13.5 | +2.25 | -0.5 | |
Paid Acquisition Program Scale Acquisition · 3 signals | 62.0 | +7.0 | +11.0 | +1.83 | -4.7 | |
AI / Answer-Engine Visibility Acquisition · 2 signals | 66.5 | +6.0 | +9.0 | +1.50 | -8.0 |
Methodology & Data State
How this read holds up. Methodology disclosed.
The workbench depends on transparent definitions. What's measured, how trajectories are smoothed, and how anomalies are flagged.
Cadence and back-cast
Eighteen months of monthly trajectory data; engagement state Established (4+ months of native collection plus 14 months reconstructed from public APIs and archival sources). Sub-dimension and dimension scores roll up from the underlying observations layer; raw observations are inspectable in the underlying dataset.
Composite cascade
Composite is the simple mean of its constituent dimensions; each dimension is the simple mean of its sub-dimensions; each sub-dimension is the simple mean of its signals. Industry profile drives dimension weighting at the composite level. Every roll-up is reproducible from the underlying observations layer.
Anomaly, velocity, and gap
Anomalies surface from the most recent month's deviation from the prior 17-month linear trend (residual standard deviation, current-month z-score ≥1.8σ flagged). Velocity is a 6-month rolling change. Gap vs peer median is client value minus the median of three named competitors.
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